Nathan for You

Synopsis

Nathan for You is a unique comedy television series starring comedian Nathan Fielder, who uses his business degree and life experiences to offer outlandish yet surprisingly creative marketing strategies to struggling small businesses. Premiering in 2013, the show blends reality and scripted comedy by featuring real business owners and customers, with Fielder’s deadpan delivery and awkward social interactions driving much of the humor. As Nathan devises unconventional campaigns, viewers witness both hilarious and insightful moments that highlight the challenges of entrepreneurship. The show’s clever mix of social experiment, satire, and absurdity has earned it a cult following, appealing to fans who enjoy subtle, awkward humor and inventive storytelling.

Cast

• 

  Nathan Fielder

  Nathan Fielder

Reviews

Nathan for You has been widely praised by critics for its originality, clever writing, and Nathan Fielder’s unique comedic persona. On Rotten Tomatoes, the show holds an impressive approval rating, with critics highlighting its innovative blend of reality TV and comedy. Many reviewers have commended Fielder’s deadpan style and the show’s ability to create truly memorable, cringe-worthy moments that feel both scripted and authentic. The New York Times described it as “a brilliantly funny, inventively offbeat take on the reality TV format.” IMDb users rate the show 8.9 out of 10, reflecting its strong fan base and consistent quality across episodes. Metacritic scores affirm this enthusiasm, with the series receiving generally favorable reviews. Critics have noted that while its humor can be polarizing due to the awkwardness and dry delivery, Nathan for You stands out for pushing the boundaries of traditional comedy. Overall, it is regarded as a smart, subversive show that challenges viewers’ expectations and redefines the comedy genre.